Should you be building a BRAND or a BUSINESS?

People fall in love with & trust other people. Brands build trust, rapport connection.

If your feed & website only shows products and services, marketing & operating only as the business, we are reaching a VERY narrow audience.

People don’t need your service or product or offer, they have ZERO reason to purchase from your brand.

A brand is much more than the visual aspect of logos and colors and fonts. These will fall flat without the personhood.

A brand is mostly the business’s personality.

Personality creates connections, it beats the algorithm.

You have SO MUCH to offer the world. You won’t reach the masses by filling your feed with your pretty flowers, your planners, your playdough, the houses you sell, the make up you’ve artistically applied, your amazing portfolio, or whatever your service / product is.

You can reach the masses as you focus on building a brand around your personhood. You have vision, a heart, personality: people attach to you, fall in love with you, want to purchase from you.

Brands can make an IMPACT. When you share your vision + mission, it resonates with other people. They connect with you.

If you’re ready to level up in your industry & talk about the importance of branding, book a call to chat with me about branding photography & strategy.

I’ll explain the entire process & you’ll be more than ready to take that leap.