TIP for 🔥using 🔥 your brand photos in an ROI type of way

TIP for 🔥using 🔥 your brand photos in an ROI type of way: don’t just post them on your feed to make your feed pretty (tho they definitely do that!)

Post them to educate.

Example: I have NO idea why she’s using a round brush or if that Dyson blow dryer is the best blow dryer and why?

I don’t know which direction to roll that brush & is it going to pull all my hair out?

Using your social spaces & website/blog space to educate people on things that ✨just make sense✨ to YOU is how you stand out.

Explaining what type of products she’s using & why, how she’s creating colored conditioner & how to care for it…

When we prep for your branding shoot, we prep to educate + serve YOUR ideal clients.

That’s what attracts your ideal clients: speaking to them, helping them, showing them you know what you’re doing and you are TRUSTWORTHY.

Can we also just talk about how beautiful this salon space is, @colette.hairbeauty !?